WhatsApp Business

Your customers open WhatsApp 20 times a day. Meet them there — with permission.

CoreLayerEngine sends broadcasts through the official WhatsApp Business Cloud API to contacts who explicitly opted in: offers, festival greetings, monthly updates, written by the engine in any of 41 languages. Consent is recorded per contact, opt-outs enforce themselves, and business-initiated messages use Meta-approved templates. Marketing on WhatsApp, done the allowed way.

Start freeLead page + opt-in list included on every plan

What can you send on WhatsApp?

  • Broadcasts — an offer or announcement to your opted-in list, per-language, scheduled like any post
  • Festival campaigns — the engine knows Diwali, Eid, Christmas, and local moments are coming and drafts culturally-native greetings in advance
  • Review requests — a polite ask at the right moment
  • Monthly summary to you — your executive digest arrives as a PDF document on WhatsApp, where you'll actually read it

Direct 1:1 selling conversations stay human — the engine never DMs on its own.

Where does the opted-in list come from?

Your lead engine. Every post links to a hosted capture page where customers leave their WhatsApp number and check the opt-in box themselves. Import existing customers by CSV with consent status. Every send respects the current opt-out state — automatically, not on the honor system.
Audience & lead capture →

How does compliance work?

Business-initiated messages outside WhatsApp's 24-hour service window require Meta-approved templates — CoreLayerEngine uses your configured template and language, and falls back gracefully when a document or media message can't go through. Anti-spam isn't a policy page here; it's enforced in code.
Trust & security →

Why WhatsApp changes the math

Social feeds rent you reach; a consented WhatsApp list is distribution you own. For SMBs across India, Southeast Asia, LatAm, Africa, and the Middle East — and diaspora businesses everywhere — WhatsApp is where purchase conversations already happen. The engine makes it a repeatable channel instead of an occasional blast.
FAQ

Frequently asked questions

Is CoreLayerEngine's WhatsApp marketing compliant?+

Yes. It uses the official WhatsApp Business Cloud API, sends only to contacts with recorded opt-in, applies Meta-approved templates for business-initiated messages outside the 24-hour window, and enforces opt-outs automatically. Consent state is stored per contact and auditable.

Can CoreLayerEngine send bulk WhatsApp messages?+

It sends broadcasts to your opted-in audience — which is different from gray-market 'bulk senders.' No scraped numbers, no unofficial gateways, no account-ban roulette. If a contact hasn't consented, the engine won't message them, full stop.

What languages work on WhatsApp broadcasts?+

Any of the 41 the engine writes natively — Hindi, Gujarati, Tamil, Bengali, Arabic, Spanish, and more — subject to your plan's language allowance. Multi-language broadcasts send each contact segment its own native version, not one compromise language.

Does it reply to customers on WhatsApp?+

No. The engine sends broadcasts and scheduled messages; 1:1 conversations remain yours by product policy. For inbound answering, Meta's own Business AI handles support-style queries — CoreLayerEngine is the outbound marketing brain alongside it.

What do I need to set up WhatsApp?+

A WhatsApp Business API account (Cloud API) with a phone number ID and token — connected via the same Meta OAuth flow as Facebook and Instagram, or configured directly. The engine can list your registered sender numbers and verifies delivery in the go-live smoke test.

Build the list you own. Message it in their language.

Lead page + opt-in list included on every plan